Posts by Ian Leishman

Money Is Weird

Money is so weird Well it’s a true saying! you learn something new everyday. yesterday i learnt that it costs 2.4 cents to create a penny and the money being used to create those pennies comes from tax payers who are paying to have money created that isn’t even worth the value it represents. That…

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Ideas for Designing Cool Lead Magnets

Landing page design is at the heart of website conversions, and the manner in which you design your lead magnets is central to the success of your landing pages. What are lead magnets? Lead magnets are offers that you make to induce people to exchange their email ids for the offers. A good offer packaged…

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7 Handy Tricks for Increasing Website Conversions

The tips given below could and ideally should help you get email signups and also website conversions, i.e., sales from your online store. At the very least, these tried and tested ideas should stoke your creativity and inspire you to adapt these to your own selling and list-building circumstances. 1. A small tweak with the…

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Small Actionable Steps to Make Money from Email Subscribers

Let’s begin with two truisms. One, you know Rome was not built in a day. Two, you also know that email lists help your business grow. Email lists are different from traffic to your website because of the chances of email subscribers making a purchase based on your recommendations are much higher. You too can…

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